Business Development

… the road map to achieving results and sustained growth.

[ Business Development ]

Greenway’s business development services provide comprehensive
support for AE firms that seek to develop best-of-class practices to
win more work.

Business Development Programs

Greenway provides business development programs and skills workshops that help teams to get
more of the work they want. Far from contradicting design, business development is at the heart of what enables firms to do great work. More than anything it is about forming trusting relationships that lead to great projects. ‘Selling’ design is an art that blends a disciplined, focused, and systematic approach with the human ability to relate to others. That combination requires talented people who are well trained in the skills of selling and the right systems to support their efforts.

Our AE Firm business development services include:


Business Development Strategies


Geographic Growth and Practice Expansion Analyses


Custom Market Research Studies


Strategic Account Planning


Advanced Prospecting Techniques


Key Metric Dashboards and Performance Benchmarks


Sales and Presentation Skills Workshops for Front-line Staff and Senior Executives


Professional Presence and Business Etiquette Workshops

[ Understanding your firm’s Market Position | Win & Retain Business]

Greenway works with clients that seek to rise above their current market standing. Our work in this realm aims to build and implement effective market communications, business development and client relationship management. 

Understanding Your Competitive Environment

We conduct market research studies to gain a more accurate understanding of how your firm is viewed by clients, prospective clients, and potential new geographic and practice area growth opportunities. 

Learn about Greenway’s ‘New Approaches to Business Development’ e-Workshop designed in response to the impact of the pandemic crisis on AE firms’ project pipelines.

Greenway can help your firm design a cohesive business development strategy.

  Explore Additional Resources

Winning Strategies of the 'Best in Class'

Business Development: Case Study

Client Engagement: Case Study